On July 28, Berlin celebrates its Gay Pride – an occasion which worldwide stands for equality of rights, tolerance and diversity. For this reason on July 28 the Berlin newspaper Der Tagesspiegel has been published in rainbow colours – the international symbol of the LGBT movement.

Agency: Scholz & Friends
Client: Der Tagesspiegel

Team

Creative Director: Robert Krause
Concept and Art Direction: Amadeus Ewald Fronk,
Sheryl Ann Hartmann
Concept and Text: Jakob Cantz
Illustration: Andreas Derebucha
Consulting: Christin Heiduk
Camera: Axel Perenz
Editing: Daniel Klessig

Awards

Cannes Lions: Bronze
ADC: 3 x bronze & one honorable mention